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Making a Difference: Las Vegas Ski & Snowboard Resort and Centennial Hills Hospital
The proportion of skiing and snowboarding head injuries is higher in children than any other age group. To help emphasize the importance of ski slope safety, Las Vegas Ski & Snowboard Resort and Centennial Hills Hospital teamed up to provide hundreds of free ski helmets to local children throughout the month of January in conjunction with Lids on Kids, a national ski and snowboard safety education program.
Now in its fourth year, the program has donated a significant number of ski and snowboard helmets to help local youth get the safeguards they need while enjoying their favorite winter sports. “Fit is critical to a helmet’s ability to perform its intended function in the event of an accident,” says Kevin Stickelman, president and general manager at LVSSR, so to help ensure proper protection, trained volunteers were on hand to fit toddlers through pre-teens for their complimentary helmets. Then, before heading to the lift, children and parents participated in a short education program on ski slope safety and responsibility as part of the free service.
“In today’s troubled economy, LVSSR wants to ensure that cost doesn’t interfere with safety,” says Stickelman, “so while most resorts only offer helmet education, LVSSR takes it one step further. We believe that the health and safety of our kids is priceless.”
For more information on Lids on Kids, visit www.skilasvegas.com or www.lidsonkids.org.
